The Solutions Four website design team was approached to submit some design ideas of the proposed website for the large, well-known gastro pub The Shoulder of Mutton in Hampshire. The owners wanted to be able to showcase their menus and beautiful al fresco dining facilities to potential customers, and were well aware that many people use the Internet for researching where to eat.
Our designers were asked to create a classic, rustic design that would echo the ethos of the pub itself and would appeal to the target market of families, locals, young professionals, and business people who like to escape the city at weekends.
The layout and colour scheme of the final design are sympathetic to the brief.
Our web developers recommended that we built a ‘join here’ feature into the website to enable the company to create a mailing list of interested parties. This could then be used in cost-effective email marketing campaigns.
We also provided a dowloadable menu facility to enable users to interact with the site and produce a hard copy of key information.