Tandim

Tandim Ltd is a high-end recruitment company specialising in the provision of short-term management expertise to businesses.

We were asked to create a new brand style to carry across its stationery, website and promotional materials that would get the company noticed in a very competitive market.

As a pioneering, trouble-shooting organisation we wanted to design a logo that would serve as visual representation of its ability to lead, define, and effect lasting positive change within other organisations.

The logo we designed for Tandim Ltd works on two levels. It can be seen as a footprint - testament to the company's prowess at stamping visible, enduring change on the business landscape - and also as a ‘family’ group of figures which alludes to its strong people skills and ability to provide support to others.

The look is rough-hewn and primal to reflect the company's hands-on approach to business management. In a world of big talking, Tandim is not afraid to roll up its sleeves and get its hands dirty in order to bring about definite and lasting change for the better.

Lastly, we chose blue and white as colours to represent a clean, corporate identity.

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